Should the marketing team in your company consider social media for their marketing plan? During these times of ever-shrinking marketing budgets, there are some who think social media is a passing fad. Kipp Bodnar of Howard, Merrell & Partners presents 5 reasons why social media is more relevant than ever for B2B marketing. Visibility...
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The rising popularity of twitter has given rise to a whole new genre of services centered around URL link shortening. Link shortening services such as http://bit.ly and http://is.gd have garnered a strong following. Twitter’s 140 character limit on message length or tweets is the primary reason for the growth of these services. Besides saving...
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Over the last fourteen years of being mostly a marketer and occassionally a sales fella, I have run through my gamut of enteprise and entrepreneurial CRM software. The only one I came to nearly loving was the original (free) Seibel Personal Edition, which we used in our first startup, Impulsesoft. Despite the lack of...
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