As many of us are finding out, “OMG, ten days have gone by in the new year, and I’m already behind.” Before we hit the panic button, a lot of good folks out there have put out specific, simple and actionable lists of how we can be more productive in this new year. So...
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Image by photographerpandora via Flickr One of the biggest lessons that I learnt as an entrepreneur and marketer is to appreciate sales folks. Before you even think of snickering, reflect for moment. Which of us likes being rejected day after day, having to not merely tolerate but cultivate customers with idiosyncrasies you’d never accept...
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Image by airgap via Flickr The news of an impending recovery has not done much to take the heat off of marketers. With the pressure to do more with ever fewer resource, marketers and even CEOs are feeling the heat. There’s another email campaign to be run, yet more leads to be generated and...
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For several years I marketed and sold technology products around the wireless transmission of stereo music. Alas, music is a topic every listener (and therefore every one of my potential customers) was an expert on! At least in their minds. They knew that they could tell good music reproduction from bad, merely by listening....
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The blogosphere is quite excited with the fact that Twitter is directing a lot of traffic to blogs & websites. But no one has been able to conclusively measure that traffic. Fred Wilson, struggled to interpret the data from Google Analytics and measure exactly how much traffic came from Twitter. Meanwhile Danny Sullivian, ran...
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Most people we know get a large number of file attachments over email. These end up cluttering their desktop. Writer Chanpory Rith has evolved a simple method to avoid desktop clutter. Set up four folders in your Documents folder – Inbox, Actions, Incubate and Archive. Make Inbox your default download folder for all applications....
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